Ad Revenues From Internet to Overtake Newspapers

The WSJ reported today that the Internet is poised to overtake newspapers as the second-largest U.S. advertising medium by revenue behind television, according to the recent PricewaterhouseCoopers’ Global Entertainment and Media Outlook for 2010 to 2014.

As the PricewaterhouseCoopers report says, "The pace of consumers' migration to new digital platforms is running well ahead of the industry’s expectations and yet non-digital revenue streams will still account for two thirds of total global spending in 2014. Changing consumer behaviour is impacting on all segments of the entertainment and media industry, as companies search for the right role and positioning in the digital value chain that is now taking shape."

Indeed, many businesses and organizations have not adequately prepared for the sea change ahead as the "digital value chain" unfolds. With Ad revenues and customer interactions increasingly shifting from old platforms to new ones, there needs to be a realignment by companies in their distribution and promotional paradigms. Since many organizations are failing to figure it all out there will be a rise in competition across many industries as those who do understand the implications and opportunities bring their insights to bare on the market.

Get ready for the revolution. Its going to be a rough ride full of painful change and great opportunities.

IPhone 4g - Welcome to the Revolution

Well Apple did it again, and its only the beginning of what is to come in the world of mobile technology. The arrival of main stream mobile video communication is here and part of the IPhone 4g. It will forever change the way we live, work and play.

Think about this, 3 years ago, if someone told you you'd have a decent video editing program on your cell phone, which  can also shoot 720p HD video, and have a video conference on would you have believed it ? The answer is no.

I am impressed with the newest iPhone. What isn't to love: An industry-leading screen, video chat, HD video, significantly faster processor, better battery life, updated OS that includes almost every missing feature people have been asking for, including multitasking.

Wow. Are you prepared for the revolution that mobility will bring to every person, business and industry ? If not you better get ready.

Radical Change in the Fitness Business

I had a great time today with my colleague Michael Scott Scudder, who conducted an Internet radio interview of me regarding "Radical Change in the Fitness Business".

Michael is a unique individual, always staying ahead of the industry and often times accurately predicting the future to come. He has been in the fitness business for over 30 years. Thank you Michael for the discussion and thanks to the long list of professionals in the industry who took time out to listen. The future of the fitness and wellness industries is going to be radical. Listen by visiting a recording of the interview here.

The Surprising Secret To A Better Organization - Watch

The secret isn't really secret: building a great organization is about getting talented people to work together toward a common goal. Actually doing it is the challenge and that is where many folks get it wrong.

I continue to see organizations and leaders approaching this challenge with old school methods that just don't work. For example, incentives and false motivational tactics; these are PROVEN to be ineffective, yet so many still attempt to operate their organizations in this manner.

Are you "old school" and have trouble believing that something like incentives don't work ? Read on.....

In Dan Pink's new book Drive he makes the distinction between extrinsic motivators like strict schedules and large bonuses and intrinsic motivators like autonomy, mastery, and purpose. Dan makes the case that employees performing jobs that require more than just basic cognition, are less productive when motivated by an extrinsic source than an intrinsic source. Watch the RSA presentation by Dan below and perhaps you'll get a grasp on the secret: helping people in an organization obtain more autonomy, purpose and mastery of their skills is the real secret to more productivity.

D8 - Watch Candid Interviews About the Future of Technology

With technology's rapid advancements, keeping up with the digital world's leadership and vision of the future is always interesting and educational. Since debuting in 2003, The Wall Street Journal’s D: All Things Digital conference has delivered straight-up conversations with the most influential figures in media and technology, you'll see the list below and it includes the unbiquitous Steve Jobs and others. I always find the content interesting and worthwhile.
 
The 2010 D8, the eighth annual All Things Digital Conference, ran from June 1-3. Creators and executive producers Walt Mossberg and Kara Swisher put the industry’s top players to the test.

Visit AllThingsD.com’s D8 pages for blog coverage, video and photos. The speakers for D8 are outlined with links below. Read and watch !

Tim Armstrong | Chairman and CEO of AOL

Steve Ballmer | CEO of Microsoft

Lloyd Braun | Co-owner of BermanBraun

Steve Burke | COO of Comcast

James Cameron | Director, Producer, Writer

Steve Case | Chairman and CEO of Revolution

Peter Chou | CEO of HTC

John Donahoe | President and CEO of eBay

Julius Genachowski | Chairman of the FCC

Paul Jacobs | CEO of Qualcomm

Steve Jobs | CEO of Apple

Jeffrey Katzenberg | CEO of Dreamworks Animation SKG

Steven Levitan | Co-Creator and Executive Producer of “Modern Family”

Alan Mulally | CEO of Ford

Ray Ozzie | Chief Software Architect of Microsoft

Richard Rosenblatt | Co-Founder, Chairman and CEO of Demand Media

Vivian Schiller | President and CEO of NPR

Paul Steiger | Editor-in-Chief, President and Chief Executive of ProPublica

Mark Zuckerberg | Founder and CEO of Facebook