In this second of a three part interview, I speak with 35 year health club veteran Michael Scott Scudder . In this part of our series we discuss technology, social media and other trends and the implications to the health club industry. This was filmed in Arlington, Texas in August of 2011. Tell me Bryan O'Rourke, what do you think about the technology trends Michael and I touch upon ?
BIO: Bryan O'Rourke is an expert on the Health Club Industry and CEO of Integerus, LLC and CSO of Fitmarc. He is a frequent speaker and published writer who advises leading global brands on strategy, technology, finance and marketing.