NAYDO 2011 - See The Videos

NAYDO 2011 was a great conference. I left early after sharing a presentation on ephilanthropy (check out the ePhilanthropy group on Linkedin and presentation content here). A few videos from the event are below. The first is funny and the second is an interview with Dan Sawyer and my friend Sal Pellegrino from Star Trac. I want to mention what a great person Sal Pellegrino is in addition to the entire Star Trac team. Special thanks to Michael Bruno for our relationship as well. Tell me, Bryan O'Rourke, what do you think about the video clips ?

NAYDO 2011 - How Social Media Is Changing Philanthropy

I had the pleasure yesterday to engage in an interesting event that brought together YMCA executives : NAYDO 2011 . Star Trac sponsored a reception at NAYDO where I shared key trends in social media and philanthropy. Lots of fun and thanks to all of you who attended, especially Lisa Ramirez and others from the YMCA of Greater San Antonio, one of our fitmarc customers. Watch this funny video with Sal Pellegrino in it from NAYDO.

When I say a revolution is happening that is and will turn every industry on its head, non-profits and philanthropy are no exception. The deck is included below. Please join the new Linkined group "ePhilanthropy" to learn more and engage in the conversation. What do you think ?

Contact me Bryan O'Rourke and share your views. Do you believe Social Media will revolutionize philanthropy and how ? Thanks to NAYDO

EPhilanthropy, NAYDO 2011

View more presentations from Bryan ORourke.

2011 Social Media - Curation And Why Is It Important

Of the key trends in social media for 2011, digital curation will be an important one. Why ? Because over 70% of social media users only consume information. They don't share it. New technologies are making it easier for people to start to participate in curation, meaning they will be more apt to engage in editorializing and sharing content - an important step in the evolution of social media and its becoming completely mainstream.

What does this mean for fitness and wellness, and for the health club industry ? The likelihood that members or clients will increasingly share and engage in social media is directly tied to the idea of curation because the more people participate in social, not just consume, the more relevant the trend will be and the more impact it will have.

What do you think about social media and curation ? Please share with me, Bryan O'Rourke, your views on this and watch Brian Solis as he discusses the key trends in social media for 2011.

The Australian Health Club Industry - Justin Tamsett Interview

What is happening in the Australian Health Club Industry ? Of course attending FILEX would tell you a lot, but if you listen to my interview with Justin Tamsett below, he recaps some key trends :

Growth, Consumer Misperceptions, Physician Referrals, Internet Driven Sales and Social Media.

Interestingly, there are a lot of similarities between Australia and the US. Watch the interview below and tell me, Bryan O'Rourke, what you think about the similarities between the two countries regarding the health club industry ?

BTW, if you are interested in physician referrals, which Justin mentions, check out www.carywing.com to learn more.

Reflecting on FILEX 2011 - Funny Movie Trailer

I'll be sharing more of my content on my youtube page and here on my web site regarding FILEX 2011. What an interesting experience with great audiences. Again my thanks go out to the Australian Fitness Network team including Amy Bird and of course Nigel Champion and Lisa Champion. Check out this movie trailer highlight of my time and talks there. Please tell me, Bryan O'Rourke, what do you think about the trailer and what do you think about FILEX 2011 and the Australian Fitness and Health Club Industries ? By the way, the beautiful and smart blonde in the clip is Zelka Stefek , head of business development for Les Mills Asia Pacific. It was nice to finally meet her in person !