Bryan K O'Rourke
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Bryan K O'Rourke

Bryan O'Rourke's Blog

Bryan O’Rourke shares his thoughts on technology, business, and consumer trends in health, fitness and more.

Bryan K O'Rourke

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July 16, 2009

The Impact of Mobile Devices

July 16, 2009/ Bryan O'Rourke

18 Airports in the US and 5 airlines are testing the adoption of mobile devices that can display barcoded boarding passes. The airline industry is but one of hundreds of industries about to be impacted by the ubiquity of mobile devices and their capabilities.

July 16, 2009/ Bryan O'Rourke/
Strategy, Technology
Airline Industry, Bryan O'Rourke, Mobile Devices

Bryan O'Rourke

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Bryan K O'Rourke

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I am looking forward to seeing all of you next week in San Diego the @healthandfitnessassociation 2026 show. Please join me on Monday for an outstanding panel discussion at 3:30 with some leading operators as we explore referral and reward programs a
Contrarian take: Everyone says AI will replace trainers. Wrong.

AI will expose the ones who were never really coaching.

The future belongs to operators who amplify the human experience — not automate it away.

The question isn't whether AI di
70+ M&A transactions in fitness last year. That's not consolidation — it's a signal.

The winners aren't the biggest. They're the ones who married technology with humanity and built ecosystems, not just facilities.

The next wave rewards th

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