Getting to work with smart people is something we all love - at least I do. Ray Algar is the kind of collaborative thinker that makes me get up in the morning knowing there is a greater purpose for working in the fitness industry (not the one of today necessarily but the one emerging for the future).
His recent report, the 2011 European Health Club Industry Web And Social Media Report , is another example of the great collaborations he engages in. The report is an excellent read for anyone in the fitness industry. I'll touch on some of the report's findings and more during my presentation at IHRSA on Wednesday morning this year (2011). Two sections from the report are included below and you can obtain the report in its entirety here . (Thanks Ray for allowing me to contribute). Please do read it.
So what do you think ? How do you think the new dynamics of collaboration and communication via technology platforms is going to impact the fitness and wellness business ? Please contact me Bryan O'Rourke and share your views. What do you make of Ray's research and my thoughts and comments below ?