Search This Site

What others are saying:

"His expertise has breadth and depth; the ease with which he translates that into results is truly amazing."

Chris Sabido, Smoothie King

“Bryan is a fantastic presenter and speaker. He is dynamic, professional and a pleasure to work with. I recommend him highly."

Amanda Harris, ACAC Fitness & Wellness

other testimonials...

Login

Concepts and writings on the Revolution

Entries in Mobility (4)

Saturday
Apr242010

How Can You Connect With Customers Using Mobile Apps ?

How can you connect with your customers using mobile applications ? A recent WSJ article, "Services Tailor Apps for Small Businesses" written by Riva Richmond shared some important information about using new affordable tools to generate mobile applications. Mobility is surging and customers are increasingly accustomed to having information important to them delivered via their mobile telephones. Mobile Apps can be an effective way to connect with those customers. Here's what the WSJ article had to say:

In general, businesses that rely on repeat customers, like restaurants and retailers, or have intense interaction clients for some period of time, like real-estate brokers and car dealers, are the most likely to benefit from an app, said Greg Sterling, a senior analyst at Opus Research Inc.

"For ongoing, regular contact with customers that are on the go, it makes sense as a promotional or loyalty tool," Mr. Sterling says, since apps enable businesses to send out coupons and event details, including by text message, and customers can easily place orders or contact you for information.

But businesses that are looking primarily to attract new customers, such as doctors, lawyers and contractors, may find an app is a bit of a waste.

So how can you create mobile applications ? Technology is driving the cost of creating and deploying mobile applications down. Services including MobileAppLoader, SwebApps, Mobile Roadie (as shown above) and Kanchoo have emerged to help any sized company create apps. With easy-to-use online templates, much like those used to make low-cost Web sites, a basic iPhone app can take as little as 15 or 20 minutes to make and cost as little as $15 a month in hosting charges.

Saturday
Jan302010

Move to Mobility Continues With Misunderstood iPad

For all the controversy around the recently introduced Apple iPad, one thing is certain. This is but one in a long series of devices which will continue to be introduced to the market as part of a computing revolution. The advent of these technologies combined with demographic shifts and global ism will fundamentally change everything about our world.

Love it or hate it, the IPad is just one example of many more highly functional internet connected devices with more features delivered at lower and lower prices to come. These devices are highly mobile and will get smaller, becoming more imbeded into our daily lives.

The impact of products like iPad, combined with an increasingly available high speed Internet grid will eventually revolutionize each and every business model and organization existing today - and sooner than one might think.

When one reads analysis of the device, like Rueter's article " Publishers embrace iPad, but revolution unlikely", it shows how many continue to measure the success of an evolutionary product in terms of old paradigms. The device will not rescue a failing publishing industry, such is hope for the dying. It and its off spring to come, however, will lead the way to completely change how people produce, distribute and digest content; leaving the extant industry vanquished in its wake. Just look at the explosion of devices reflected in the graphic below.

The same is true for vast segments of the entertainment industry. When one reads that the iPad device underwhelmed Hollywood, people should laugh aloud. These devices were not designed to save the dinosaurs of that industry. However, they will be a part of redefining the entire method in which entertainment content is created, distributed and deployed as the demonstration below reflects.

Let's see the iPad for what it is. Not a savior but as part of a progression of innovations that will ultimately change everything.

Sunday
Dec062009

Mobile Devices Continue to Wow - Sony Ericsson's Android XPERIA

Mobility is at the core of a new round of innovation for businesses and the consumer.  Access to information whenever and wherever one is present is going to further empower the consumer and continue to fuel a shift to the merger of the digital and physical worlds.  The result being a continued and radical evolution of retail and other physically based business models across a wide swath of industries.

While Apple has delivered an exceptional product via the IPhone, theirs is not the only game in town as Android devices are beginning to rival the utility of IPhone - with the recent Sony Ericsson product being an example. By the way, you have to watch the video below to grasp the exceptional functionality of this device.

Sony Ericsson officially unveiled their first Android smartphone, the handset known as the Sony Ericsson Rachael (or Rachel), XPERIA X3 and X10 and – most recently – the Sony Ericsson Infinity.  We’ve already seen a video demo of what Sony Ericsson’s custom user interface might look like but now a second demo has recently appeared and Apple best take note.


Monday
Jul272009

Apple Tablet & Mobile Computing

Anticipation around Apple's upcoming tablet product is heating up. The creation of netbooks and powerful mobile devices are eroding margins in PC's and Apple is trying to figure out what white space it can attack to maintain its high end margin. The reason being that mobility, as video, is THE growth market for computing devices. See the review of the market and Apple's tablet from Scot Moritz below.